Virtual Tours: How Universities, Art Galleries, Museums and Estate Agents are Successfully Using Virtual Tours

By Wildwood Media | August 6, 2021

A lot of people make the mistake of assuming that virtual tours are only for certain businesses, but they can actually be used by a whole host of brands and companies. A tour can even be beneficial to universities, art galleries and museums.

Here’s How Virtual Tours Are Being Used Successfully

  • Attracting New Visitors and Customers – Though a website can go a long way towards attracting new visitors and customers, there is only so much that a photograph can show. With a regular or 360 tour, it’s possible to showcase a lot more. This could be all that’s needed to sway a potential visitor or customer. For example, a student considering a number of universities may be swayed into visiting one by what they see in a virtual tour.
  • Boosting Brand/Business Awareness – There is a lot of competition online for any business, whether that’s an estate agent or an attraction such as a museum. It’s important to stand out and a 360 virtual tour can help with this. For an estate agent, it can help a property to be noticed by potential buyers. For a museum, it can highlight what one museum has to offer over another.
  • Showcasing Special Events – When a lot of time and money has been put into a special event, it only makes sense to showcase it to as many people as possible. This is where a virtual tour comes in. With a 360 or promotional based virtual tour, it’s possible to show a wide audience what’s on offer. For example, museum virtual tours can show off a brand new exhibit and a university could display new student accommodation.

As you can see, there is no denying that virtual tours are a key focus for many. Whether it’s an art gallery virtual tour or online house viewings, a tour gives people access in a way they would not otherwise have. Not only does it open up a property or attraction to a wider audience, but it shows that those behind the tour are keen to provide their audience with a modern and ‘on trend’ digital experience.

At Wildwood Media, we can help to create a whole host of virtual tours. It doesn’t matter whether you need university virtual tours or museum virtual tours, you can count on our video production company in London. To find out more about corporate video production and our media production company, get in touch with the Wildwood Media team.

Posted in Case Studies