There are a lot of ways to market your business, but it’s hard to deny the unique benefits that come with video production. It’s a great way to reach your target audience, and video marketing Videos can be an effective way of building trust with your target audience. You could use a video to tell a story, promote products or services, and educate or entertain your audience. Many businesses – both large and SME – use their Christmas videos to promo their chosen charities (Check out the last video on this page for an example).
At Christmas, video production is more important than ever. It’s the time of year when a lot of shoppers are looking for gifts, and videos give people the opportunity to see what you have to offer in an engaging and personal way. It’s easy for customers to imagine themselves using your product or service when they watch your video, more so than simply reading a blog post or a social media comment. Below, we look at the benefits of having a Christmas video for your business.
Before we do that, take a look at this fun new Christmas film for 2022 we’ve just produced for a national client of ours:
Advantages of Christmas Videos for Business
- Promote Products – Videos are a fantastic way to promote your products, which is even more important around Christmas. When shared on social media, videos can garner a lot of attention, and they do a good job of turning leads into sales.
- Raise Awareness – There are a lot of competitor businesses out there, but a high-quality video can help to raise awareness about who you are and what you do. Though blogging and branding can do this also, a Christmas videos tend to be more effective.
- Boost Staff Morale – Everyone knows how important staff morale is, and creating a video is a fantastic way to take it to the next level. A video is sure to boost the morale of all staff taking part in it, whether that’s behind the scenes or in front of the camera. Even just watching it when done can be great fun. Some of our clients create mini, in office, premieres – or launch it at the office Christmas party!
- Show Creativity and Fun – A lot of marketing is quite formal, and corporate video production usually focuses on the serious side of running a business. However, a Christmas video gives you the perfect opportunity to do something a little more creative and fun.
Christmas Video Production in Kent, Midlands, Northampton and Kent
As a video production company with bases in London, Kent and Northampton, we are here to handle your video production needs. Regardless of the industry you work in and the type of business you have, Wildwood Media can create a professional and engaging Christmas video for you. To find out more about video production in Northampton, London and Kent, get in touch with the Wildwood Media team. Don’t forget, although that’s where our offices are based, we offer nationwide video production!