There is no denying that many people are hesitant about heading back to their favourite businesses, whether that be an attraction or a retail store, due to COVID-19 and the potential risks it can bring. A lot of people are still wary about entering non essential venues and businesses, which can be problematic when it comes to retaining customers and making a profit. Therefore, as a business, you need to do everything you can to show people that they are safe.
Why You Should Use a Video to Show Customers Your New COVID Protocols
Ask any video production company and they will tell you the same thing, that a video is a great way to promote your business and your new safety protocols. It’s important to bring back clients and customers to the business, but this can only be done if they feel safe enough to do so in the COVID climate. It’s not always enough to provide written information or graphics, as this doesn’t always convey a strong message and highlight the lengths you are going to with new protocols. More often than not, actually showing people a video of new protocols is the most effective way to go about things.
With a video, you can show customers and clients what you are doing to make it safe for them to visit the business. They can visibly see the changes you have made and that your service is as great as it has always been. This can work for shops, attractions, restaurants, cafes, attractions such as museums, family attractions, hospitals and photo studios. Regardless of business type and industry, a video is an excellent way of ensuring customers feel safe enough to return.
As you can see, video is a great way to show customers how your business is adapting in light of COVID-19 and the safety procedures you have in place. As a video production company in London, we are able to create professional and engaging videos for businesses of any type. Whether you have a tourist attraction or a restaurant, our media production company in London is here to help. To find out more, get in touch with the Wildwood Media team.